Randy Schwantz – The Wedge for Technology
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Description
Randy Schwantz – The Wedge for Technology
The Wedge for Technology™ Workshop
The main objective of The Wedge Sales Process™ is to teach you to break incumbent relationships to win new business.
With this time-tested, yet rarely-employed sales technology, you will learn…
- Where you are strong and your competition is weak – which leads to how the prospect is being underserved.
- How to exploit the competition’s weakness to get prospects to see how they are being underserved.
- How to test their ability to fire the incumbent and hire you.
In a nutshell, the Wedge works because… if what you bring to the table is the same as what they have, they don’t need you!
How to Stop Selling and Start Winning
When you go through the easy-to-understand principles of this workshop, you’ll also learn…
- How to identify which products and services your company provides better than your competition (using what we call the “ladder of abstraction”).
- How to develop proactive services that are tangible and concrete that will differentiate you – a lot – from your competition.
- How to develop a Pre-Call Strategy™ that will have you knowing the prospect, the key players, etc., the incumbent technology firm, etc.
- How to conduct a new business interview that will enable you to find and ethically exploit a prospect’s pain. (This is how prospects begin to realize how they are underserved – without you having to say anything bad about the incumbent!)
- How to get a commitment in advance that they will fire the other guy and hire you if you can give them what they’re asking for.
- How to get a proactive service timeline in place so that your top accounts continue to do business with you.
Business online course
Information about business:
Business is the activity of making one’s living or making money by producing or buying and selling products (such as goods and services).
[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”
Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.
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