Dudley Lynch – Your Dolphin High-Performance Business Brain An Operator’s Manual

Dudley Lynch – Your Dolphin High-Performance Business Brain An Operator’s Manual

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Dudley Lynch – Your Dolphin High-Performance Business Brain : An Operator’s Manual [ 1 PDF , 1 JPEG ]

When initially published in the mid-1980s, Dudley Lynch’s Your High-Performance Business Brain (out of print) was considered one of those rare, readable early-on books capable of forging connections between the burgeoning cognitive sciences and the practices of business.

Many readers (including members of MacMillan’s Business Book Club) perused its pages at about the same time they were taking their fledging steps into personal computing.

Back then, most PCs were based either on Intel’s 8088 or 80286 central processing chip. At best, their owners had a mere 29,000 transistors—switches—to play with.

By the mid-1990s, Intel’s best chips had more than three million transistors each. And with the arrival of each new computer generation since then, this number has grown explosively. With each new generation of chips, new ways to apply new knowledge of how the human “central processing unit”—the brain—works to the challenges of an emerging global business environment have appeared.

In this extensive revision of his original work, Dudley again goes nautical. He ties his ideas on the business brain to his (and co-author Paul L. Kordis’s) writings and models on business and change—that is, to “the dolphin strategy,” as it has come to be known in many parts of the international business world.

The outcome is a business book for the new century and the new millennium, with dozens of new graphics and charts, an inviting new “browse-able” format, and a wealth of new quotes and examples. It explains as never before the intimate, powerful connections between good business thinking and good business results.

Table of contents

1. More with less: Learning to play an abundant game

2. Mapping the mind of a whole-brained winner

3. The ‘bundled’ brain: Activating your built-in potential

4. A rewired brain: Advancing beyond Maslow’s ceiling

5. Doing business & enjoying the view from Einstein’s office

6. Practicing abundance: How to engage & use the dolphin mind

7. Solving the problems at the center of the mind’s ‘black hole’

8. Influencing and changing the innermost world within youthank you all for making this possible for all of us Joseph Riggio

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