Katie Wight – Content Strategy Accelerator 2023 | Digital Download

Katie Wight – Content Strategy Accelerator 2023

Content Strategy Accelerator
Add millions of new revenue efficiently with a growth-driving, profit-padding content & social media strategy that sets your brand apart! This algorithm-proof social media growth system drives powerful, sustainable, and efficient results across every platform.

THE BEST CONTENT STRATEGY IS ALGORITHM-PROOF,
FUTURE-PROOF, AND PLATFORM-PROOF!
Overnight gurus will tell you that’s impossible, but we’ve proven it thousands of times across dozens of industries, from bootstrapping brands to Fortune 500. Now it’s your turn!

Who You Are
A founder that wants maximum ROI from social without having to chase trends, a social media manager that wants to grow clients faster and retain bigger contracts, or a marketing leader that wants to align their team around the most powerful content and social media strategy possible.

What You’ll Get
The proprietary process and tools you need to create a custom, high-performance content and social media strategy that systematically increases brand awareness, revenue, and profitability.

What You’ll Learn

• How to create a strategy that aligns your content with real business goals for powerful, efficient, and measurable return on investment!
• How to craft a brand message that systematically accelerates brand awareness, audience size, sales, and loyalty.
• How to develop a reliable, high-performance content calendar that maximizes efficiency, simplifies collaboration, and halts the day-to-day panic of content scheduling.
• How thousands of brands – from bootstrappers to Fortune 500 – have doubled, tripled, or even quadrupled their revenue from social in the span of 90 days.
• How to deploy one single, powerful, growth-driving content strategy across your full digital footprint for maximum ROI.

CONTENT STRATEGY ACCELERATO

A SYLLABUS FOR STRONG BRANDS

1. BFF Targeting Technique
Turn your performance WAY up with our targeting tool that helps you:

• Create content to cut through the noise and connect with your people (like one bathing suit brand that grew revenue by 158% in 6 months)!
• Get to know your audience so you can keep it so social, they don’t even realize you’re selling
• Know what they need to hear from you to go from stranger to prospect to loyal customer!

2. The Competitive Launchpad
Attack your market’s open space with our proprietary process and workbook that shows you:

• Patterns in your competitive landscape and how to break the mold for faster growth (like our jewelry designer client that grew her ecomm sales by 200% year-over-year)!
• Exactly what to say and do to set your brand apart in a crowded market.

3. Profitable Positioning
Cut through the noise and command attention with a point of view that’s impossible to ignore – the #1 way to stand out in a saturated market!

• Define your brand’s voice: the driving force behind your messaging to make sure every post packs maximum punch
• Align your strategy to your target market mindset for accelerated success and profitability (like a local kitchen store that picked up $75k of additional sales in just 8 months)!

4. Content Pillars
Grow your brand with purpose and power! From here on out, every piece of content will drive a measurable business outcome.

• Remove confusion with your new systematic, growth-driving storytelling strategy
• Redefine content pillars to align them with your most critical business goals
• Inspire your audience to take action, buy, and refer you to their friends!

5. The Social Playbook
Breathe life into your content pillars with your go-to-market playbook!

• Reduce your content planning time to 15 minutes per month
• Align your content pillars with the right growth tactics for maximum performance!
• Establish your tone of voice and set your brand apart for good

6. Leader’s Guide to Content Planning
Stop wasting time and start marketing like the world’s greatest brands with our simple systems and tools!

• Proprietary content planning tool that enhances creativity and reduces friction.
• A full year of content prompts that you can adapt for your brand’s unique content pillars!
• The workflows you’ll use to keep all of the moving parts together.

7. Exponential Growth Roadmap
Increase reach immediately – by 400-1000% – and drive algorithm-proof, sustainable growth.

• Extend the shelf-life and boost the visibility of every post with our proprietary 3×3 model
• Get in front of high-quality audiences FASTER with our proprietary Partnership Playbook!
• Accelerate your audience growth, sales, and customer loyalty with our tried-and-true future-proof growth playbook

8. 8 Principles of High Performance Social Media Creative
Leapfrog your learning curve with every trick of the trade we’ve picked up over 13 years of running social for global, national, and local brands.

• Set your brand apart with these scrappy creative tips from the world’s most beloved brands
• Apply these principles to your brand with case studies and cross-industry examples
• Lay the groundwork and build your brand’s legacy with our creative masterclass

BONUS
Social Media Analytics & Reporting
Learn how to set measurable outcomes, monitor results, and optimize your marketing performance according to our proprietary measurement model and reporting template!

MEET YOUR INSTRUCTOR

Katie Wight

Social media marketing’s voice of reason. Katie has designed thousands of high-performance digital strategies that leave space for joy in the journey of brand growth.

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