David Deutsch – Idea Power | Digital Download

David Deutsch – Idea Power

Grab this almost unfair advantage in business and in life….

How to Come Up with All the Big, Breakthrough, Knock-Their-Socks-Off Ideas You’ll Ever Need

Dear Friend,

Would you like to know the ONE skill that has enabled me to generate more than a billion dollars in sales for companies from Boardroom Inc. and Agora Publishing to Procter & Gamble?

This game-changing, career-making skill is easy to acquire…

It requires zero natural creative talent.

And yet it may well be the most important and universally admired, valued and rewarded advantage you can have in business AND in life.

It is, of course, the ability to come up with great ideas.

You see, few things have the impact of a great idea.

A great idea can change your (or someone else’s) life… launch and grow a business… give birth to or revitalize a product or service… ignite a marketing campaign… or power a promotion, sales letter, ad or email.

Often, in just an instant.

Ideas can mean the difference between success or failure — of a business, a product, or even a career.
If you look at the founding of companies like Amazon, Netflix, Uber, Airbnb and eBay — they all started out as ideas.

Some of the world’s most popular products like Red Bull, Double Stuf OREOS and the iPhone — started as ideas.

Great advertising ideas skyrocket awareness and growth, such as Nike’s Just Do It campaign, the California Milk Processor Board’s Got Milk ads, Volkswagen’s Think Small, Apple’s Think Different, Snickers’ You’re Not You When You’re Hungry, and Dove’s Real Beauty.

I got my start at Ogilvy on Madison Avenue — one of the largest advertising agencies in the world.

I then went on to have great success in direct response, helping companies sell directly to consumers both through the mail, in print and online.

I’ve seen how ideas drive business success, often making the difference between failure and generating millions — even billions — in sales.

David Deutsch has come up with powerful ideas that sell for Fortune 100 corporations, and for top direct response marketing companies.
Perhaps you’ve heard of the famous “Two Young Men” letter?

The writer’s idea to tell that simple story skyrocketed sales for the Wall Street Journal.

Or how about the compelling idea behind the “End of America” video sales letter (VSL), which helped turn Agora into a multi-billion-dollar publishing empire…

Or the simple teaser “What Never to Eat on an Airplane,” an intriguing, curiosity-generating idea that helped sell millions of dollars of newsletters for Boardroom, Inc.

Time and time again in advertising and promotion, what makes the real difference between a flop and a success is not the copy, the superstar spokesperson, or the quality of the imagery… it’s the idea behind it all.
As our world and technology change with ever-increasing speed, better ideas are what will keep you ahead of the pack.

Got a problem? Ideas give you options and solutions.

When you have an opportunity, ideas enable you take advantage of it.

When there’s a threat, ideas give you ways to counteract it — even flip it into an opportunity!

In short, more ideas means more options — for doing, improving, getting attention, persuading, making more money, being more successful.

Who needs more ideas?

Of course, if you’re a copywriter, content writer, designer, video producer or in any creative field, your livelihood and success directly depends on your ability to come up with ideas.

If you’re a marketer, you need marketing and promotional ideas.

If you sell, you need ideas for how to sell.

If you own your own business, you need ideas for new and improved products, for advertising, marketing, recruitment, retaining employees and beating the competition.
If you work for a company, you know that those with the best ideas get the most recognition and rewards.

Consultants, as well as anyone who provides creative services to businesses must come to the table with a steady stream of ideas.

If you’re starting a business, ideas are your lifeblood for new products, for marketing, for promoting, and for growing and scaling.

And last but not least, of course we all need better ideas on how to be more persuasive, more effective and faster and better at finding solutions.

But here’s the problem…

Unfortunately, we’re not all born creative geniuses, able to spout endless ideas at the drop of a hat, filling notebook after notebook like Leonardo da Vinci.
Many people feel held back by this.

They lack the ability to dependably come up with groundbreaking ideas.

Which makes so many of their efforts fall flat.

Maybe you know the feeling? (I sure did for a time.)

But here’s the good news…

You don’t need to be born creative to come up with big, breakthrough ideas.

Not anymore.

Because I can show anyone how to come up with amazing, problem-solving, knock-their-socks-off, business-growing, life-changing ideas automatically and dependably.

It’s a system I’ve used to sell more than a billion dollars of products and services for my clients (from major book and newsletter publishers to America’s largest corporations)… to successfully launch my own products… and to solve problems and overcome any and all day-to-day challenges.

And now, I would like to introduce you to this system that can give you — even if your level of creative ability is zilch — the skill that is the basis of so many fortunes and so much success in business and in life…

The ability to come up with more and better ideas.

Introducing My Newest Training Program…
IDEA POWER

Idea Power is my new, simple, proven, step-by-step method for quickly and easily coming up with all the ideas you’ll ever need.

In fact, if you follow the simple directions, you can’t help but come up with more and better ideas for everything you do!

That’s because instead of asking you to think “outside the box” (an infinite, overwhelming area to search), I’ll show you how to think “inside the box” — with 15 specific boxes that prompt you to ask powerful, idea-generating questions.

Idea Power Will Send Your Creativity Soaring

Here’s just a small sample of what this unique, one-of-a-kind program will enable you to do:

• Make coming up with great ideas a sure thing — Most people rely on luck, just hoping great ideas will just come to them. Instead, this simple, step-by-step technique.
• Generate ideas faster than you ever thought possible — Taking hours or even days to come up with an idea can destroy your productivity and cause you to miss opportunities. Instead, Idea Power’s unique “think inside the box” methodology will have you generating ideas fast — and leave friends, clients, colleagues and higher-ups astonished by your newfound creativity.
• Ramp up your originality — We all get in ruts… of seeing, of thinking, and of idea generating. But because each box in Idea Power is so different, the program systematically guides you to look at a much wider range of solutions, ideas and options. You’ll find yourself consistently coming up with strikingly unique ideas.
• Supercharge your writing — The ability to come up with ideas is critical for any type of writing. Especially if that writing needs to be interesting or persuasive. Whether it’s an email, an ad, a sales letter or a web page, to get and keep attention these days, ideas enable you to stand out from the crowd and drive your message home.
• Dramatically increase your motivation and focus — Just as a magnifying glass can burn through paper by concentrating the sun’s light, a concentrated mind burns through problems and sets fire to opportunities. In Idea Power, I’ll show you how to instantly improve your mental effectiveness.
• Remember your ideas (and anything else) — I’ll reveal the one thing you must do to embed anything you need to remember deeply into your brain, where you can call it up whenever you need it. (Memory and recall are crucial to great ideation.)
• Avoid the trap of a good idea — Ironically, a merely good idea can cause your brain to feel like it has done its job and shut down — thus preventing you from finding a truly great idea. But I’ll show you how to keep this from happening.
• Discover additional ways to increase your creativity — For example, you’ll find out the one word you should never use when you’re trying to be creative… how a piece of furniture can dramatically ramp up your ability to come up with ideas… and much more!

Imagine what a profound impact all this could have on your presentations, your designs, your writing, your business and your life.

Everything You Need to Plug into Your Natural-Born Idea Genius

With the Idea Power system, you don’t have to be an “idea person” to come up with great ideas. Because it brings out the natural-born idea genius in all of us that lies dormant — until it is awakened, that is.

So if you weren’t an idea person before, you will be one now.

Why am I so sure great ideas will be inevitable for you with the Idea Power system? Because it’s packed with practical how-to advice on coming up with ideas that you can put to work immediately — not just a bunch of abstract theories.

And because it has worked for me and, as you can see in all the testimonials, for so many others.

The Complete Idea Power Training

The Idea Power training includes everything you need to get started in coming up with great ideas immediately, because everything you need is online, waiting for you to begin.

You can listen to audios, stream the videos, or read every word from your favorite device.

Anytime. Anywhere. Whatever works best for you.

Those who have taken the course say they love the compelling narrative through which the lessons are taught, told through the story of a bookstore owner’s journey of discovery.

It’s something I know you’re going to enjoy — and find eye-opening.

Of course, each of the 9 modules are enhanced by Action Items and exercises that enable you to instantly start putting the techniques into practice.

Besides putting all the idea-generating power of the system at your fingertips, the training is also packed with advice and insights on creativity, problem-solving and effective thinking.

…  PLUS a Spiral-Bound “Mindbook” for Notes and Putting the Ideas into Practice

In addition to the online Idea Power modules, we’ll send you a spiral-bound, printed workbook (we call it a “mindbook” because it’s a book that enhances your mind!).

We include this physical copy because research has shown that the tactile nature of pen on paper is the best way to learn.

It’s packed with mind-opening exercises and additional insights into the creativity and how to use the powerful techniques in this training.

How Idea Power Helped Me Come Up With a Billion Dollars Worth of Ideas

Ideas have been very good to me.

Being able to come up with ideas enabled me to enjoy a fascinating advertising career, starting at Ogilvy & Mather on Madison Avenue (it wasn’t exactly like Mad Men, but it was still an awful lot of fun).

Then on to direct response (selling things directly online and by mail) where my ideas and words racked up over a billion dollars in sales for clients from small entrepreneurs to major publishers to Procter & Gamble (selling everything from diapers to laundry detergent).

Along the way, I’ve trained hundreds… spoken before thousands… named many great products… wrote books (and came up with titles for many more)… helped countless businesses grow and prosper (often getting a nice percentage of the sales) and have gotten to know some of the most interesting people on the planet.

Ideas even helped me take a book on one of the most deadly dull and off-putting topics in history — estate planning — and turn it into one of Boardroom, Inc.’s top sellers.

These days, I’ve got people literally lining up for me to come up with ideas for them.

But while I’m always up for new challenges, I’d rather change lives by sharing what I know about ideas.

I believe that no matter what your passions and goals are in life, more and better ideas can help you get there.

In fact, bestselling author James Altucher says he decided years ago to come up with 10 ideas a day. He claims it literally turned his life around — and that it can do the same for anyone.

Now, with Idea Power I’m finally sharing the incredible system that makes coming up with life-changing, money-making ideas paint-by-numbers easy.

Finally, a Better Way

There are hundreds — maybe thousands — of books and courses on how to live better, market better, write better, and to lead and manage better.

But few tell you how to come up with the ideas you need to accomplish such things — to solve the specific challenges you are faced with, to seize the specific opportunities within your grasp, to fuel your writing and persuasion.

Most people simply depend on ideas just coming to them.

Maybe they close the door and think quietly for a few minutes.

Others may read or watch videos for inspiration.

But precious few have a systematic way to generate the ideas that can truly make the difference between mediocrity and success.

Which to me is tragic because “creativity” — the ability to create and to be a creator, to generate and use ideas to communicate, persuade, make change happen, grow businesses, change lives — really is such an easy skill to develop.

Who Exactly Can Benefit from Idea Power?

• Write copy or content
• Create or edit video
• Speak or present
• Design or illustrate
• Sell or market
• Lead
• Teach or train
• Consult

Plus, ideas can help you in your business life and everyday life whenever you need to…

• Persuade
• Communicate
• Help others
• Solve problems
• Seize opportunities
• Look for alternatives
• Improve relationships

In short, if you want to live a richer, happier, more successful, fulfilling life in all ways, creativity is your answer.

I’m that sure Idea Power will work for you.

And I’m that sure it can skyrocket your ability to come up
with creative, effective, impressive ideas

course, you could always hire me for thousands of dollars a day to come up with ideas for you. But in truth, the Idea Power system is a much better deal (it’s surprisingly inexpensive).

Besides, why shouldn’t YOU be the one charging thousands of dollars a day?

Here’s one last reminder of everything you get:

• The Complete Idea Power Video Training — 9 modules you can watch online anywhere, anytime
• Idea Power Mindbook — In addition to easy online access, we’ll send you a spiral-bound hard copy
• How to Turn Ideas into Dollars — A special report that just might make you rich
• How to Use Idea Power to Light a Fire Under Your Writing — Parris Lampropoulos and I reveal how we both use Idea Power to improve our writing and creativity
• How to Multiply Your Idea Generating Power with AI — How AI can be your best brainstorming partner ever
• Powering Persuasion with Creativity — Must-reading if any part of your business relies on getting people to act
• How to Choose, Implement and Sell Your Best Ideas — This special guide reveals the best ways to translate ideas into action
• How I Came Up With A Million-Dollar Idea — Special video presentation takes you through the birth of one of my best ideas ever
• Idea Power: The Inside Story — A revealing audio interview with yours truly on how this all started

So what do you say… are you ready to experience the PROFOUND impact groundbreaking ideas can have on your career, your life and even everyone around you?

Yours for More and Better Ideas,

P.S. In these challenging times of rapid economic and technological change, being in the upper echelon of “creativity” is the one skill that can give you a real edge.

Not to mention make you “A.I.-proof.”

And now it’s so easy to attain!

P.P.S. One last thing… which may be important to you.

Becoming more creative may even help you live longer.

It’s because, says a study in the Journal of Aging and Health, creative people tend to look at big life issues — like the stress-related, health-related ones —as challenges to be creatively overcome rather than insurmountable obstacles.

And that’s a mindset that Idea Power can help you attain.

And if that’s not enough…

One of the study’s authors says that those of us with a creative mindset “maintain the integrity of their neural networks even into old age.”

In other words: creative people may experience less cognitive decline as we age.

And perhaps best of all, Yale University has found that that creative “openness” actually correlates with more white brain matter.

More success. A healthier brain. A longer life. It doesn’t get much better than that.

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