Advanced Magnetic Marketing from Dan Kennedy
I have taken 11 different businesses and 4 different sales careers, in 6 different business categories, and treated each one as a private, paying client, and created complete direct marketing/Magnetic Marketing Systems for each one, including all of the “power documents”: prospecting and sales letters, ads, postcards, and so on.
And these documents are all marked “Copyright Free,” which gives you permission to take them and use them, virtually as-is! (When I am paid to develop ONE collection of documents, for one client, I am typically paid $7,500.00 to as much as $15,000.00 plus royalties, so there is over $75,000.00 worth of copywriting services provided in this Kit!)
Now, here’s the best part: Information and ideas are fine, but let’s bridge the gap to implementation. It turns out that 90% of all businesses and sales careers fit one (or more) of these categories so perfectly and …YOUR business or sales career will match up with (at least) one of these categories so perfectly, you will be able to “steal” and use those “power documents” and strategies outright, just as if they were created for you … only very minor adaptation necessary!
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Please pay attention to this point! At each seminar, after each speech, I am surrounded by people, each asking if the Kit applies to this business, that business, each believing theirs to be so “different” it must not be included.
So, to repeat: 90% of all businesses and sales careers are covered by this Kit! For most, at least one category is such a perfect match, there’s instant application with little or no creative adaptation.
The Kit covers business-to-business selling situations, to-consumer situations, retail, restaurants, professional practices, real estate, automobile sales, even financial services sales (where there are compliance issues), direct sales and network marketing, industrial, big ticket items, on and on. And just about everybody who gets this Kit finds one category to be a very close match … they learn and “borrow” from ALL the materials, AND they are able to instantly and easily apply the tools from the one category best matched to their business.
Included in these Copyright-Free Documents, in one of the business examples, are the now-famous “Giorgio, Romance Director” Letters that I show at most seminars, that every audience falls in love with! You’ve just got to see this “marketing masterpiece!”
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