Dave Rekuc (CXL) – Ecommerce Forecasting
Become great at forecasting
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
- Clearly understand the inputs that build an ecommerce business’ monthly revenue and know how to build an accurate model yourself.
- Learn how to track your current progress against a forecast so that you can quickly adapt in real time to your progress.
- Create a channel strategy based on how it layers up to an overall revenue outcome keeping all your channels aligned towards accomplishing the overall goal.
- Understand how to use your forecast to communicate with various stakeholders internally to keep everyone aligned on working towards the overall goal.
By Dave Rekuc,
Course length: 2h 00min
Introduction video
This course is essential for you if…
- You own the growth for your ecommerce brand and need to create accurate projections.
- You’re a C-level executive that needs to understand better how to forecast revenue accurately.
- You want to understand deeper how to grow your brand.
After taking this course you will…
- Clearly understand the inputs that build an ecommerce business’ monthly revenue and know how to build an accurate model yourself.
- Learn how to track your current progress against a forecast so that you can quickly adapt in real time to your progress.
- Create a channel strategy based on how it layers up to an overall revenue outcome keeping all your channels aligned towards accomplishing the overall goal.
- Understand how to use your forecast to communicate with various stakeholders internally to keep everyone aligned on working towards the overall goal.
Skills you will master
Revenue projections
Ecommerce metrics
Ecommerce forecasting
Customer forecast
Your course curriculum
ECOMMERCE FORECASTING
1 The leaky customer bucket and why it matters for projections
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
2 Projecting with percentiles
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
3 Overview of creating a customer cohort-based forecast
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
4 Creating your new customer revenue projection
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
5 Active customer file metrics
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
6 Recently acquired customer repeat rates
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
7 Finalizing monthly inputs
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
8 Review and refine your forecast
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
9 Creating faster and easier weekly projections
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
10 Weekly forecasting feedback loop
This course will teach you a simple approach to building revenue forecasts you can hit — purchase inventory and confidently plan cash flow.
ABOUT THE EXPERT
Dave Rekuc
VP of Marketing @ 4×400
Dave is currently running the marketing team at 4×400, a holding company for direct-to-consumer brands. They acquire and grow small DTC businesses into seven and 8-figure businesses in a 1-3 year time frame.
Get Dave Rekuc (CXL) – Ecommerce Forecasting at Tradersoffer.forex
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