Dudley Lynch & David Neenan – Evergreen: Playing a Continuous Comeback Game

Dudley Lynch & David Neenan – Evergreen: Playing a Continuous Comeback Game

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Dudley Lynch & David Neenan – Evergreen: Playing a Continuous Comeback Game [ 1 PDF , 1 JPEG ]

The authors of this book, Brain Technologies’ Dudley Lynch, and David Neenan, are two of the Indiana Joneses of this new era, this new domain. And Evergreen is their scouting report on how to handle the ever-growing thrownness of the new century and new millennium.

Their desire for their reader is to become “more probable” in the face of change. More probable than opposing forces, opposing odds, opposing processes of confusion and resistance. They believe cutting-edge business players are more effective as “enzymes” (promoting change by fully and strategically participating in it) than “catalysts” (promoting change without bothering to change much themselves). The strategies they describe for improving both “the odds of thrownness” and enzymatic leadership abilities stress a Responsible Adventurer’s approach: be smart, be bold, be fair.

The Evergreen forest is their “new science” metaphor for “the edge of chaos,” where Responsible Adventurers are most effective. Where disequilibrium and stability do their paradoxically innovative business dance.

Quote:From Evergreen: Playing a Continuous Comeback Business Game:”En route from where the status quo is energized and functioning well to where there is a danger of being tossed unceremoniously on the junk heaps of history, a strange thing happens to humans and their organizations. En route to oblivion, whether they notice or not, all of life’s organisms pass through the Evergreen, where life has its workshop. This is the paradox: hope and potential loom strongest precisely in that narrow band, in that forest-y domain where the old guideposts are dissolving and chaos is reaching provocatively for the saddle horn. The trick is in recognizing when you have slipped past the barbed wire fences of stability and in being ready to perform and benefit from living and working in the badlands of ‘bounded chaos.”thank you all for making this possible for all of us Joseph Riggio

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