The Fitness Instagram Blueprint, which we offer, imparts the knowledge of achieving remarkable productivity! The most substantial time investment lies in completing the modules themselves, as well as the initial creation of each post using our Core 4 strategy. Following that, you’ll be on a smooth path because our strategy is highly repeatable, and your content production efficiency will increase with each piece you create. Juggling a demanding full-time job, a three-year-old, and a newborn at home, we strive to ensure that content creation never exceeds three to four hours per week while maintaining daily posting.
Who Are Jason & Lauren Pak? Jason and Lauren, we are, a duo of personal trainers who will educate you on all things fitness… Getting in shape doesn’t have to be so rigorous and challenging. Many individuals get fixated on attempting every new crash diet, detox regimen, and extreme workout, none of which are enjoyable or sustainable! Our aim is to help you seamlessly integrate fitness into your life instead of letting it consume you.
Having owned a gym for eight years and serving as fitness coaches for nearly fifteen, we possess the knowledge required to assist individuals in reaching their health and fitness goals. And if you’re too apprehensive to step into the gym or press play on that workout video in the first place, you’ll never reach your fitness objectives. Hence, our primary goal is to empower you with the confidence needed to take the first step. Furthermore, because we genuinely care about you, we will also handle all the fitness-related intricacies along the way!
The Fitness Instagram Blueprint with Jason & Lauren Pak Access our Comprehensive Social Media Course (comprising 14 modules and over 80 in-depth lessons) PLUS exclusive downloads, bonuses, and privileges!
1st and 2nd Module: Mindset & Branding
These initial two modules establish the course’s foundation because, in the words of Lauryn Hill, “How can you win if you’re not right within?” Mindset plays a pivotal role in this journey because it’s a challenging one! If it were simple, everyone would possess highly successful social media accounts. In addition to mindset, we will dissect various branding components you should consider, such as core values, mission statement, brand “voice,” target demographic, fonts, colors, and more!
3rd – 5th Module: Strategy & Planning
In these three modules, our “Core 4” strategy will be deconstructed—comprehensive insights into our fundamental content pieces! We will also provide detailed recommendations for camera equipment and software/apps. Lastly, we will elucidate how to brainstorm a week’s worth of content in under 30 minutes using our Content Generation Matrix.
6th – 9th Module: Shooting & Editing
These sections represent the core of The Fitness Instagram Blueprint. We will take you behind the scenes as we film and edit eight distinct content pieces following our Core 4 Strategy. However, we won’t stop there! We have, in fact, shot and edited all eight pieces of content twice: once with our smartphone package and once with our professional package. This module will demonstrate how much smartphone quality has advanced over the years and how closely you can match the quality of a more professional setup, as long as you follow our tips and tricks!
10th – 14th: Implementation + Future Modules
Modules 10-12 delve into scaling strategies and furnish you with a strategic plan once you’ve completed the entire course. We will impart knowledge on partnering with brands, responding to comments/DMs, addressing negative/hateful comments, and collaborating with fellow content creators to expand your reach! Course updates and forthcoming modules will also be incorporated here.
The program and content creation approach devised by Jason and Lauren have revolutionized my game! My most significant takeaway was mastering the art of planning and filming content in bulk! The program exposed my poor planning habits and equipped me with essential editing fundamentals for creating video projects and thumbnails. This was a game-changer for me, as I’m not tech-savvy and often feel overwhelmed by it. Nevertheless, the program’s step-by-step tutorials taught me to approach it methodically.
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