Sarah Fennel – Restaurant Foodtography School
Archive : Sarah Fennel – Restaurant Foodtography School
IMPROVE YOUR PORTFOLIO
In this course, you’ll learn how to use restaurant photography to grow your business, become a more approachable influencer, get more content for your feed, and improve the quality of your blog.
GAIN CREDIBILITY
Learn to connect with your community and get more comfortable approaching restaurants, bars, coffee shops, and other brick and mortar businesses! More importantly, learn how to price your work and ask for payment.
DIVERSIFY YOUR INCOME
Learn how to ask for payment, add additional value to WOW your clients, and approach the right restaurants who can afford to work with you.
Watch the Master Class Replay
Couldn’t make the master class? Watch the replay now through Monday 8pm ET.
RESTAURANTS NEED YOUR HELP
Restaurant Foodtography School is founded on the belief that restaurant food photography is a necessary skill to master to take improve your portfolio, establish yourself in your community, and diversify your income.
This course is for you if you have an inherent understanding of your camera, Lightroom, and basic composition. This course is not for the beginner who is just getting used to shooting in manual mode or does not feel comfortable in Lightroom.
RESTAURANT FOODTOGRAPHY COURSE OUTLINE & CURRICULM
UNIT 01: FUNDAMENTALS & COMPOSITION
Part 01 – Composition
Part 02 – Light
Part 03 – Movement
Part 04 – Best Practices in Restaurant Photography
Implementing What You’ve Learned
UNIT 02: VISUAL BRANDING
Part 01 – Intro to Light, Color, and Visual Branding
Part 02 – The Importance of Visual Branding for Restaurants
Part 03 – Questions to ask each client
Part 04 – Translating Existing Restaurant Identities into your Photographs through the 5 Dimensions of Brand Personality and Brand Archetypes
Putting it to Practice
UNIT 03: STYLING
Part 01 – Intro to Restaurant Styling 101
Part 02 – Tablescapes
Part 03 – Cocktails
Part 04 – Space Shots
Part 05 – BTS Shots
Real World Application
UNIT 04: SOCIAL MEDIA
Part 01 – Intro to Social Media for Restaurants
Part 02 – Social Media Theory
Part 03 – How to Create a Successful Social Media Campaign: Visuals
Part 04 – How to Create a Successful Social Media Campaign: Marketing
Putting it into Effect
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Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Course: INTERNET MARKETING
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