Wie man Freunde gewinnt by Dale Carnegie

Wie man Freunde gewinnt by Dale Carnegie

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This oldest of all books on dealing with people was first published in 1937. It was a blistering success and eventually sold 15 million times. How to Make Friends – the art of becoming popular and influential is as useful today as it was then, for Carnegie had an understanding of human nature that will never be out of date. Financial success, Carnegie believed, depends 15 percent on expertise and 85 percent on “the ability to express ideas, take the lead, and inspire enthusiasm in others.” He teaches these skills through the basic teaching that people should be treated in a way that makes them feel important and appreciated. He also highlights fundamental methods for dealing with people without them feeling manipulated. Carnegie says that you can get someone to do what you want them to do by looking at the situation from their point of view and “making them feel excited about”. You learn how to make people like you, how to win them over to your mindset, and how to change them without offending or angry. For example: “Make the other person feel like they created the idea”; and: “Talk about your own mistakes before criticizing the other.” Carnegie illustrates his arguments with anecdotes about historical figures, business leaders, and everyday people

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