Advanced Copywriting Secrets For Serious Info Marketers by Ken McCarthy

          It sounds strange, but it’s true.

          Heck, even Ken’s girlfriend Bettina — who has been his business partner for over 15 years, and sees him working all the time — didn’t fully understand how Ken writes his copy until this seminar.

          Here are just a few of the little-known secrets you’ll find on these CD’s:

• A secret way (almost nobody uses) to legally and ethically make “magic pill” claims in your ads!

• How to use an ordinary water cooler to “pre-test” the response-power of your headlines.

• Two proven “cures” for writers block. (The first one is simply doing a lot of research. The second one is much easier…and can be found at your corner grocery store.)

• The amazing “wealth attraction” secret of two ex-communist military-trained killers! (This is THE big secret behind Ken’s multi-million dollar “System Seminar” business.  And it works even if you have no clue how to market, sell or advertise.)

• How to get people to instantly stop and read your email pitches — even if you have a weak subject line!

• How to get binders full of glowing customer testimonials without resorting to “shameless bribes” or begging.

• Why personalizing your emails with your prospect’s name can hurt your response. (And the faster and easier thing you can do instead.)

• How to stick out like a sore thumb in even the most hyper-competitive and over-saturated markets!

• The exact place to put your order link in an email to get the hottest, most qualified prospects to respond.

• How to use a journalist’s “hidden guilt” (every reporter has) to get your product raved about in the mass media.

• The incredible joint venture secret Ken used to quickly build a million-dollar business…without even selling anything!

          And I really do mean anyone.

          In fact, Ken watched his cousin use this secret to do business with the Queen of England.  

          Plus, it’s so simple it works for almost anyone who uses it.  No special contacts, friends in high places or “million dollar rolodex” necessary. 

          And guess what?  Ken’s probably the only copywriter in the world who knows how to do this.  And, before this seminar, he never revealed this secret to anyone else — not even his closest friends.

• When purposely writing a weak headline can massively increase your response!

• How to create “emotional memories” of your product and business so people always remember who you are and what you sell.

• A simple auto-responder secret (often used in “Dear Abby” columns) a few, very savvy marketers have used to conquer their niches almost overnight.

• An extremely effective sales letter close (discovered by Dan Kennedy) that whips people “on the fence” about ordering into a virtual buying frenzy.

• How to use the “left over” headlines and bullet points (you can’t use in your ad) to drive more traffic to your products, websites and business.

• How to sell products and services in your emails…without sending anyone to a sales pitch!

• An incredibly simple copywriting secret (Ken discovered while watching a paranoid schizophrenic) that makes researching your ads ten times faster and easier.

• How to use simple cartoons to explode your sales…no matter what you sell or who you sell to.  (For example, you’d be amazed at how easily a picture of a phone operator with her headset on can jack up your response!)

• Why starting the name of your business with the letter “A” can sometimes drive your sales through the roof…even if you do nothing but wait for the phone to ring!

• An enormously profitable sales tactic (discovered in a popular William Shakespeare play) that makes your customers willing to move heaven and earth to order your product…

          Sound impossible?

          I know.  But this is 100% real.  And if you’re not using this simple secret in your ads…then you’re leaving a TON of money on the table.

• How to use your accountant to dramatically increase your sales without paying a penny for his “help.”

• How to “nurture” your customer list without sending them even one letter or email.

• How to use your local telephone company to double the power and urgency of your deadlines!

• A secret way to use your prospects’ natural bad memory to boost the response and sales of your ads.

• A simple direct mail secret (almost nobody talks about) that can instantly explode the sales of your email promotions.

• How to get your competition to help you sell your products and services…without them even knowing about it!

• An ordinary punctuation mark that’s killing your response right now…whether you realize it or not.

• How to use your “mission statement” to increase your sales…even if nobody reads it!

• How to eliminate prostate problems without taking off your pants? (This has nothing to do with copywriting…but millions of guys have this problem, and it’s discussed in this seminar.)

• An old (but still effective) way to sell your products and services in your ads with just one word!

• An exclusive look at a simple copywriting skill so powerful that, when you learn it…

          This secret is almost 100 years old now.

Ken picked it up while corresponding with the legendary copywriter Eugene Schwartz.

          Most copywriters (even those who charge a small fortune to write a single ad) don’t really understand it.  And the few that do almost never explain exactly how it’s done.

• How to quickly test multiple different versions of your Internet sales letter without spending a lot of money or even needing to be “computer literate.”

• How to get your prospects to order RIGHT NOW…without using phony “must order by midnight” deadlines or other foolish gimmicks that turn people off!

• Little-known order form secrets that can as much as double your response in the next five minutes!

• The ingenious selling tactic John Wayne used to become one of the most famous movie stars in history. (Ken paid for his house — with cash — using this one secret alone!)

• A simple way of knowing exactly which names on your email list will respond to a direct mail offer!

• How to make your strongest claims even more powerful…by toning them down. 

• The incredible copywriting secret found in the Holy Bible that helped one famous copywriter sell hundreds of millions of dollars of books by mail order.

• The “TV Guide” secret (used by Hollywood moguls and Wall Street money wizards) that lets you accurately guess the profit potential of your ideas before spending any time and money on them.

• How to use boiling anger to sell dull products and services!

• How to use music to get new business in your door…no matter what you sell.

• An extremely powerful way (used by 7-Up and Apple Computers) to get people to revolt from your competition — and flock to you, your business and your products!

• How to use direct mail to dramatically beef up the response of your email promotions…without even mailing any letters!

          There’s more.  A lot more. 

          Including:

How to use an annoying FTC law to your advantage and make even more sales…How to make your product automatically go “viral”…A secret way to sell your products so you have almost zero refunds…And a simple, “fool proof” method (recently discovered by a Harvard psychologist) of instantly knowing which teacher, “guru”, client, or joint venture partner…

          But they’re like fire.

They can be used for good or evil.

          And when used ethically for your products and services (which Ken also shows you how to do)…you’ll be unstoppable.

          And don’t worry. 

          Even though these secrets are incredibly powerful and almost unbelievably effective, they are still easy to follow and simple to use.

          In fact, many of these secrets are so simple (and so instant) people were using the hotel’s Wi-Fi Internet connection to make “real time” changes to their website copy during the seminar breaks!

          That’s how fast, simple and immediately profitable Ken makes writing copy.

          And when you learn his secrets you’ll create money-making ads almost at will — without struggling with writer’s block, without relying on swipe files and formulas, and without even needing to be a good “writer.”

          So what do these CD’s cost?

          The people who were allowed to attend this seminar paid $2,995.00 for a seat — plus food, lodging and airfare. And when Ken first decided to offer these CD’s outside his private list and clients, he wanted to charge $1,700 or more.

          But for now (and this price will go up) you can get the entire 3-day seminar on 13 audio CD’s and a printed study guide for three payments of $665 plus shipping and handling or one payment of $1,995 plus shipping and handling.

          Plus, Ken has also decided to give you a generous…

          Here’s what that means:

          You have 30 days to use these copywriting tactics in your ads and sales letters. 

          If you aren’t 100% happy and satisfied during those 60 days for any reason…Ken will buy the course back from you. 

No hassles and no questions asked.

          Which means you can basically use everything free, if you choose.

          But you have to hurry. 

          Ken has already raised the price once, and is planning to do so again soon.  

This is not some cheap copywriting “gimmick” to get you to order right away, either. 

Ken is well-respected in the direct marketing business and routinely raises his prices on his products and services as demand rises.

          Plus, he is also talking about removing some of the more “controversial” tactics he doesn’t want a lot of people outside his private list using.

So the only way to make sure you get this raw and “uncut” information is to act now.

Here’s how to order:

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