David Hood – Maps SEO Ninja Training

The “Fundamentals” module is the meat of the what to do and how to do it part of the course.

This has been described as “succinct and gets the point across without a bunch of fluff.”

The actual actions that need to be taken are, each individually, quite simple.

What’s the point of working hard to rank a GMB if it just gets suspended 6 months in?

No GMB is 100% safe from suspension…

…but there are definitely actions you can take to reduce your chances of a suspension…

…and some actions you can take or not take that increase your chances of suspension.

Furthormore, there’s a half-way suspended state called “ghosted” that you should be aware of.

So you’ve started to work on a Local SEO project…

…measuring your progress objectively and with discipline is VERY important…

…to not only knowing what exactly you need to do improve a GMB’s Proximity Influence…

…but also to understanding Maps SEO better and better over time.

In this module, I cover my unique way I track Maps ranking geogrids over time…

…and I give you a process for putting a number to improvement/loss in maps geogrid rankings.

Credit where credit is due…I didn’t come up with all of these techniques myself in isolation!

I have learned some of what I know from a few important mentors…

…I list them here and what I learned from them.

Furthermore, I give suggestions on how to run your own Maps SEO testing…

…I’ve never seen anyone else cover, “how to test yourself to improve your SEO skills…”

Yet, I think this is very important to understanding how Google’s algorithm works

In this module, I put everything in the previous modules together…

…with your business systems and your SEO team.

Systems are my jam…and I think a strength of mine…I think I have a unique perspective on this that will help people new to SEO and those that are very experienced.

SEO Marketing – Traffic

More information about SEO Marketing – Traffic:
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.

SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.

SEO may target different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.

Optimizing a website may involve editing its content, adding content,
and modifying HTML and associated coding to both increase its relevance to specific keywords and remove barriers to the indexing activities of search engines like Google ,Yahoo etc.
[citation needed] Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search.[

As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior,
what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience.
SEO is performed because a website will receive more visitors from a search engine the higher the website ranks in the search engine results page (SERP).
These visitors can then be converted into customers.

SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines
when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

More Course: SEO MARKETING – TRAFFIC

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