DIY Marketing Strategy Illustrated Guide + DIY Self-Guided Site Audit Template
Archive page: DIY Marketing Strategy Illustrated Guide + DIY Self-Guided Site Audit Template
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Comprehensive
This guide provides step-by-step instructions on how to perform 66 unique marketing tasks using 15 reputable marketing tools (both free and paid).
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Visual
This resource provides instructions in both text and annotated screenshots, with at least one screenshot per tool per marketing task.
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Actionable
Learning how to use marketing tools is time consuming, and we usually learn to do a few tasks and call it a day. This document takes a deep dive into many tasks you probably don’t know about.
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Unbiased
This guide does not bias toward any particular tool. Tools are listed alphabetically, and tool providers were given the opportunity to weigh in on tasks their tool performs.
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Self-Guided
Broken into intuitive categories, you can jump in and out of the guide anywhere to accomplish the tasks you need to perform.
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Regularly Updated
This marketing strategy guide will be regularly updated as changes are made to the 15 tools. And more tool providers have already asked to be included in the next version!
This guide is for you if you’re …
A consultant offering marketing services for hire
An in-house marketer wanting to expand your tool knowledge
A manager who needs to make the most use of your tool investments
A newbie looking to bolster your understanding of common marketing tasks
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Internet Marketing Course
Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.
More Course: INTERNET MARKETING
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