European Institute of Management Practice – EIMP- Big Data for Business Professionals

European Institute of Management Practice – EIMP- Big Data for Business Professionals

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Description:

Strategically contribute to the planning, management and implementation of Big Data initiatives in your organization

Currently there is a worldwide shortage of talent in the areas of Big Data and Data Analytics, furthermore this talent shortage is set to grow dramatically over the coming years. According to a 2013 report by McKinsey, there will be a shortage of 1.5 million managers and analysts in the US within these key business and technical areas by the year 2018.

This course is designed to equip business professionals with a detailed understanding of the concepts, terminology and strategic role of Big Data initiatives within organizations and how they can leverage these as part of a Big Data team.

The course is intended for for Business Professionals, Departmental Managers, Project Managers and Business Executives who are looking to participate in Big Data initiatives.

What are the requirements?

This course has been designed for people with no formal training in the area of Big Data
This is a non-technical Big Data course
What am I going to get from this course?

Over 27 lectures and 2 hours of content!
Discuss the role of Big Data in modern organizations
Knowledgeably discuss the operational and management aspects of Big Data initiatives
Discuss the importance of metadata in Big Data initiatives
Define the stakeholder structure for a Big Data project
Discuss the master data management plan for an organization
Knowledgeably discuss the sensitive and personal data implications of Big Data initiatives
What is the target audience?

This Big Data course has been designed for business professionals looking to understand the concepts, terminology and strategic role of Big Data initiatives within organisations.
The course has been designed for Business Professionals, Departmental Managers, Project Managers and Business Executives who are considering Big Data initiatives and projects for their business organization.

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
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employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
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e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.