Get Social: Connecting Your Business Channels

Social Media Marketing For Business
A cohesive social media strategy will help you expand your sphere of influence and grow your business. Find out how it is done in Get Social: Connecting Your Business Channels with Sue B. Zimmerman.
Sue is a small business owner and a master of social media. In this class, she’ll help you understand how social really works and she’ll dive into the details for activating your social media marketing plan.
You’ll learn how to:
Develop a social media strategy
Grow and be a part of an online community
Create affordable ads that will grow your business
Produce consistent branding across multiple platforms
Optimize your profiles for clicks
Social media for business is inherently different than posting for personal friends. In Get Social: Connecting Your Business Channels, Sue will identify those differences and teach you how to posts for instant business results.

You’ll learn how Periscope, Instagram, Pinterest, Facebook, and Twitter should all be used to share the story of your business and create interest in your brand.
You don’t need a ton of time or money to make social media work for your business. Find out how to craft an effective strategy that doesn’t waste time and yields real results in Get Social: Connecting Your Business Channels with Sue B. Zimmerman.

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
>changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
eñbooks, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.