Marketing Strategy: Best Digital Marketing & SEO Techniques

Marketing Strategy: Best Digital Marketing & SEO Techniques

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Description

Digital Marketing Strategies: Marketing Psychology & Price Psychology, Marketing Funnel, Branding & Growth Hacking

What am I going to get from this course?

Online & Offline SEO
SEO Keywords Research
Viral Marketing For A Long-Term Business
Paid Advertising On Social Media
Marketing & Price Psychology
Customer Behavior
Products Promotions
Chain Of Distribution
Global Trends
Competitive Analysis For Smarter Marketing
Social Proofing For Better Conversion Rate
AIDA Marketing Model
How To Use BCG Matrix
Brand Consistency Across All Marketing Channels And Campaigns For Trust Building
Urgency, Scarcity And Anchoring Psychology

More information about SEO Marketing – Traffic:
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.

SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.

SEO may target different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.

Optimizing a website may involve editing its content, adding content,
and modifying HTML and associated coding to both increase its relevance to specific keywords and remove barriers to the indexing activities of search engines like Google ,Yahoo etc.
[citation needed] Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search.[

As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior,
what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience.
SEO is performed because a website will receive more visitors from a search engine the higher the website ranks in the search engine results page (SERP).
These visitors can then be converted into customers.

SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines
when a user enters a local search for its products or services. The former instead is more focused on national or international searches.