YouTube Marketing Create Eye Catching

YouTube Marketing Create Eye Catching

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Description

Behind every great genius was a great rival – an unstoppable adversary whose incredible vision, determination, and ambition is their match. Out of their struggles came the world’s most brilliant inventions, the spoils of the heated battle between competitors.

Now, in a stunning 8-part mini-series, the ultimate rivals for posterity clash. Will they lose everything or triumph over their rivals to be forever remembered in the annals of history? American Genius reveals the fateful forces behind the greatest competitions for innovation. Their conflict plays out on the most epic and human of scales, pitting history’s brightest minds against each other, in the race to lay claim to the future.

Part 1: Jobs vs Gates
In the 1980s, two of America’s most brilliant minds, Bill Gates and Steve Jobs, battle to dominate a new age and, in the process, revolutionize billions of lives. Up until this time, most computers were behemoth machines that sat in research labs and university tech centers, largely inaccessible to the public — but not for long. Relive Gates and Jobs’ heated battle to bring the personal computer to the masses. Apple co-founder Steve Wozniak, entrepreneur and Twitter co-founder Biz Stone, politician and businessman Mitt Romney, and others weigh in on the innovation race that forever changed technology and put Microsoft and Apple on the map.

Part 2: Wright Brothers vs Curtiss
The race for flight is chronicled as aviation pioneers Orville and Wilbur Wright face off against Glenn Curtis in a bitter rivalry that puts lives at risk. After developing the airplane, the Wright brothers keep the technical details under wraps for years, out of fear of losing control of their invention. Meanwhile, Curtis boldly goes public with his airplanes and innovations and quickly becomes a popular face of flight. The Wright brothers, now patent holders in control of all powered flight, counter with lawsuits; as they hold fast, they stifle innovation in the very industry they’ve launched. Go inside the rivalry so heated that, when Wilbur dies, Orville blames Curtis for driving him to exhaustion. Scientist Bill Nye, famed theoretical physicist Michio Kaku and others offer insight into the epic showdown that laid the groundwork for modern aviation.

Part 3: Farnsworth vs Sarnoff
The invention of the television was born out of a gritty competition between David Sarnoff and Philo Farnsworth, who both laid stake to a precious claim. Delve into the David vs. Goliath story that led to a media revolution. After sketching his idea for an “electric television” for his high school science teacher, Philo Farnsworth dedicates his life to gaining the knowledge necessary to make his dream a reality. But when RCA tries to buy his patent (and the riches that come with it), Farnsworth and RCA founder David Sarnoff face off; The results of their confrontation will forever change the way we experience the world. Expert interviews include entrepreneur will.i.am, politician and businessman Mitt Romney, and others.

Part 4: Hearst vs Pulitzer
The newspaper redefined the way America tells its stories, but its rise to prominence was born out of a bitter rivalry between a man who built himself up from nothing and the wealthy son of a business tycoon. Follow William Hearst and Joseph Pulitzer as they push the limits of journalism in unthinkable ways, forever changing the media landscape. Flashy headlines and sensationalized stories are born out of the war for circulation. But when the newsies+ strike, the media giants’ papers come to a halt and the men must learn to compromise in order to keep their empires afloat. Jack Welch, former chairman and CEO of General Electric; famed theoretical physicist Michio Kaku; and others share their perspective on the rivalry that propelled mainstream media as we know it today.

Part 5: The Space Race
America and the Soviet Union, deadlocked in the Cold War, set their sights on the final frontier — space. Go inside the more than decadelong struggle between the two superpowers as they both set out to conquer the moon. German scientist Werner Von Braun leads the charge for the U.S. and Sergei Korolev for the Soviets, but in the race to space, only one side can get there first. Along the way, the cutthroat competition results in unparalleled technological advancements and spawns previously unimaginable feats of engineering — as the whole world watches. Famed theoretical physicist Michio Kaku, authors, and other space and engineering experts weigh in on the battle that inspired a nation and sent man where no one had ever gone before.

Part 6: Colt vs Wesson
Go inside the first true “arms race” as the invention of the perfect revolver pits Samuel Colt and Daniel Wesson in a race for patents that will forever revolutionize the firearm industry. In 1836, Samuel Colt changes the way wars are fought with his patent for the revolver, and profits enormously. But when Colt fires his assistant Rollin White for suggesting an improvement on his design, White takes his innovative idea to Smith & Wesson. As the Civil War breaks out, the need for firearms explodes, and only one supplier will come out unscathed. Politician and businessman Mitt Romney and Twitter co-founder Biz Stone join historians and other experts as American Genius delves into the dramatic story behind the weapon that transformed America and forever changed how wars are fought.

Part 7: Oppenheimer vs Heisenberg
Travel to the front lines of an epic battlefield: Werner Heisenberg and Robert Oppenheimer face off in a heated contest as they strive to unleash the destructive power of the atomic bomb. The two brilliant scientists toil through World War II with a single directive — harness the laws of physics to create the most powerful weapon the world has ever seen. Oppenheimer gathers the United States’ top minds as he embarks on the Manhattan Project, while Heisenberg toils away with Nazi Germany’s leading scientists. The nuclear age is in full swing as the dueling scientists scramble to build a bomb that could have detrimental effects on civilization. Famed theoretical physicist Michio Kaku and others share their perspective on the race for global domination.

Part 8: Edison vs Tesla
Delve into a battle of wills between two brilliant minds: Eccentric genius Nikola Tesla enters a rivalry with Thomas Edison that will forever change the world. Edison is one of the world’s most prolific and well-known inventors, developing the phonograph, the motion picture camera and the commercially viable electric lightbulb. With backing from some of the world’s wealthiest financiers, he sets out to one-up his invention by building an electric empire, using the power of direct current. But when his former assistant Tesla advocates for the use of a different kind of electric current, the two inventors go to war to determine who will power the world’s future. Experts and authors, including famed theoretical physicist Michio Kaku, offer insight into the inventors’ dramatic struggle.

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.